Finally see why
deals close.
And why they don't.
Stop managing your sales team blind. See every call as it happens, know exactly what's being said, and make decisions based on data — not what your closers tell you after the fact.
Your sales floor,
in one dashboard.
Real-time visibility into every call, every closer, every deal.
Monitor every active call in real-time
You're running a
sales team blind.
Right now, you only know what your closers choose to tell you. Here's what that actually looks like.
Deal fell through? You'll never know if your closer fumbled or if the lead was bad.
Your top performer is closing 3x more — but you can't replicate what they're doing.
You're spending $50k/month on leads, but have zero proof when they no-show.
Coaching is a guessing game. You're giving feedback on calls you never heard.
Stop guessing.
Start knowing.
Everything you need to manage a high-performing sales team — without sitting on every call.
Know what's happening right now
See every live call on your team. Who's on, how long they've been on, and what's being said — in real-time.
Catch buying signals instantly
AI extracts key quotes as they're spoken. When a prospect says "money isn't the issue," you'll know before the call ends.
Identify who's costing you deals
Talk-to-listen ratios, close rates, and cash collected. Spot underperformers before they burn through your leads.
Clone your best closer
Save winning call moments and build a training library from real closes. New hires learn from what actually works.
Hold closers accountable
Full call recordings, transcripts, and stats. No more "the lead was bad" — you have the proof.
Never miss a scheduled call
Track scheduled calls and follow-ups. Know exactly when calls should happen and if they actually did.
See the whole funnel — not just the call
Other tools stop at the closer. Sequ3nce traces every lead from the setter who booked it to the closer who took it — including time-to-dial, who's leaking pipeline, and which setter brings the best closes from which ad.
Most tools stop at the closer.
We see the whole funnel.
Every lead has a setter behind it. Sequ3nce is the only platform that joins setter activity to closer outcomes — so you know exactly where your pipeline is leaking.
Time to first dial
Catch leads going cold. Median dial time per setter, per source.
Closer-side show rate
Match every booked lead to the call that actually happened. Who's no-showing on which setter's pipeline.
Setter × closer routing
Which closer converts which setter's leads best. Route smarter — close more.
Ad-source attribution
Joined with Hyros: see which closer turns which ad creative into deals. Not just bookings — closes.
The metric Gong and Chorus can't show you: who lost the lead before the call ever happened.
Sales call tools see the call. CRM tools see the contact. Nothing sees the gap between them — the hours your lead sat waiting, the setter who never followed up, the closer who got the wrong booking. The Setter Data tab does. Every lead in your pipeline, matched to the setter who booked it and the closer who took it, with the operational signals you need to fix what's broken.
Close the loop between
sales and marketing.
Sequ3nce doesn't just record calls — it feeds real conversation intelligence back into the tools your team already uses.
Hyros
Ad Attribution
Your ad platforms are guessing which leads are worth pursuing.
Hyros tracks which ad brought the lead — but treats the sales call as a black box. Campaign A closed at 20% while Campaign B closed at 6%. Was it bad leads, or a bad closer? Without Sequ3nce, you're guessing.
Sequ3nce pushes call quality scores, lead qualification data, and objection patterns directly into Hyros. Facebook and Google's algorithms learn to find more of your best leads — not just leads that book calls, but leads that actually close.
Average results when training ad algorithms on leads that close — not just leads that book.
GoHighLevel
CRM Automation
Your CRM, updated automatically.
Stop manually updating contacts after every call. Sequ3nce auto-syncs call outcomes, lead quality scores, objections, and AI summaries directly into your GHL contacts — triggering your follow-up automations with real context instead of blind guesswork.
Three steps. That's it.
Create your team
Set up your account and add your closers in minutes.
Closers install the app
One download, one login. The bot auto-joins their calls. That's it.
You see everything
Watch calls live, review transcripts, track performance. Full visibility from day one.
Three ways to
see your
sales floor.
Start with the numbers. Add the calls when you want to know what the good ones have in common. Move up when you're ready to coach from them. No hidden fees, no per-minute charges, and you can change plan whenever.
Overview
Every number in one place, without chasing anyone.
For teams running on a spreadsheet somebody rebuilds every Monday.
plus $25 per closer, per month
- Bookings, shows, closes and cash — updated daily
- Each closer's numbers, side by side
- Setter performance from your CRM
- Targets, pace and where the funnel leaks
Works with Google Calendar
Oversight
Find what's working on your calls, and spread it.
For teams who already record — and want to know what the good calls have in common.
plus $50 per closer, per month
- Everything in Overview
- Connect the recorder you already use
- Full transcripts and AI breakdowns of every call
- The objections that keep coming up, and the answers that land
Works with Fathom
Overwatch
Turn your best calls into how everyone else sells.
For teams who coach hard and want new closers ramping in weeks, not quarters.
plus $150 per closer, per month
- Everything in Oversight
- Every call recorded automatically — nobody has to remember
- Drop into a live call when a big one needs backup
- Clip the moments that matter into a playbook new hires learn from
Questions?
We've got
answers.
Everything you need to know about getting started with Sequ3nce.
Zoom, Google Meet, Microsoft Teams — any video call platform. On Overwatch our bot joins scheduled calls through your Google Calendar automatically. On Oversight we pull in whatever your team already records with. Either way it works with the platform you use today.
It's part of Overwatch. Closers connect their Google Calendar once, and the bot detects upcoming calls and joins them to record and transcribe — completely hands-free. On Oversight you skip the bot entirely and we use the recordings your team already makes.
Most teams start on Oversight — you already record your calls, so you get transcripts and analysis on day one without changing how anyone works. Start on Overview if you just want the numbers in one place, and move up to Overwatch when you want every call captured automatically and a playbook built from your best ones.
Any time, in one click from your billing page. Your invoice is adjusted for the part of the month you've already paid for. Moving down never deletes anything — every call, recording and transcript you already have stays exactly where it is.
Yes, all calls are encrypted in transit and at rest. You own your data, and we never share it with third parties.
Setup is one step: log in and connect your Google Calendar. It all runs in the browser, so there is nothing to install. After that the only thing a closer ever does is say how a call went — about fifteen seconds, once per call.
Yes — we integrate with GoHighLevel (GHL) and Hyros. Call outcomes, lead quality scores, objections, and AI summaries sync automatically to your GHL contacts after every call. For Hyros, we push call intelligence data so your ad platforms can optimize for leads that actually close, not just leads that book calls.
Stop wondering.
Start knowing.
See exactly why deals close and why they don't — starting today.